You have bias, even if you think you don’t. So do I. I want to say I accept each and every individual just for who they are, and I really strive to act this way, but I’m also aware that I don’t always trust certain people the way I trust other people. We are bound by society and by law to be ‘color blind’ in the hiring and selection of candidates for jobs, or the promotion process once they’re inside the firm, but certain people don’t get presented to higher management with the same fervor and vigor that others do, sometimes resulting in what my grandmother used to call “damning with faint praise”. (“Yeah, Lakisha is pretty good at her work, but Emily, she’ll knock your socks off.”)
The Emily-Greg vs. Lakisha-Jamal study shocked me when I first read it. You should take the time to read it, too. Perhaps you think it doesn’t apply to you. My first reaction was that I’ve long worked in middle-America markets and we just don’t think the way people in Boston and Chicago think, period. Not just about colorblindness, but about so many other things like politics and education, morals and values. Therefore I certainly didn’t think we would treat individuals of varied backgrounds any differently than anyone else.
Yet I’ve taken the opportunity to re-read this study and they have done an excellent job erasing as many variables as they can. The results are astounding: with resumes identical to one another but only the names changed, 50% more of the callbacks went to white-sounding names. We’re not talking about a 5% or 10% difference of a relatively small number of candidates, we’re talking about 50% difference over thousands of resumes. Plus, increasing the skills and qualifications on the resumes had far less impact on their success than just changing the names! I pause to think about my firms’ hiring practices: a lot of managers don’t want to get too scientific, they want to pick who they like, or they make up their mind really quickly without a whole lot of data collection between who they want to hire vs. who they don’t, etc. Others in the interviewing process often bow down to the wishes of the hiring manager, and typically HR doesn’t want to be the only one in the room channeling potential bias or nay-saying, job after job.
Additionally, really, what else have you done to improve your pipeline to help counteract these potential biases? Do you target schools or universities that have a stronger minority population? Will you build and support an internal program to provide equal advantage to those who are perceived as different? In one of my assignments, my team worked really hard to create a Maintenance Trainee Program that could build up qualifications of women interested in maintenance. We worked with a vendor to develop an assessment that would target aptitude rather than skills, knowing that it was the program’s job to build up the skills. The program was open to anyone, but we specifically encouraged women to apply for entrance into the program. We had two early successes early on, refuting the conventional wisdom of “women don’t want to do maintenance, look at how few enroll in maintenance schools” or “women aren’t any good at maintenance”. Now, culturally, we had a different concern later as they integrated into the workforce, but that’s another challenge to overcome, and equally subtle as well. When challenged with an EEOC audit, the auditors were very impressed with the progress of our program and commented on this several times. More than that, we surprised ourselves with the outstanding potential of this type of program.
Don’t think that your team doesn’t have biases, no matter how unspoken (or even unaware) they may be. Search out those biases, and take opportunities no matter how small to support and promote and encourage people of all types and kinds within your organization. Take a critical look – a real look – at your Affirmative Action Plan, dive down into the numbers and look at the names on the roster checklists, so you are aware of areas where you can do better. Diversity of life and background is a very good thing, not just because it’s a popular buzzword or program but because it’s the right thing to do and it’s strategically good for your firm on so many levels. Take it upon yourself to make this kind of a difference.